Creating positive habits can be challenging, but today’s episode, you can learn from Nate Dye of theautomatichabit.com how to quickly establish new, good habits that will give you a major advantage in your copy, and your life.

Allison Carpio shares her latest research methods for uncovering the character profiles and "vicious cycles" of your best prospects so you can write more compelling copy that bonds you with your tribe. Go listen and uncover the naked truth about what motivates your customer avatars, and how you can make sure your copy always hits the mark.