Nobody writes alone. This show is going to be different because it’s real time marketing happenings. Inside Copy Chief we’re rooted in the foundational stuff that’s proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we’re constantly examining what's making sales for people.
Jason Hanson spent his first career as a CIA Officer. In this conversation, Jason reveals the SADR Cycle real life spies use to Spot, Asses, Develop, and Recruit informants and shows you how to apply those same tactics in business.