A couple months back a friend challenged me to do something that scared me. Come hear why my instant “No” to Billy turned into a “Yes” weeks later, and how my journey back to comedy has helped others get back into something they thought was a part of their past, too.
In this episode, Copy Chief member April Dykman will show you how to discover how to create a newsletter that your readers look forward to reading and what you must do if you want to monetize your newsletter (without jeopardizing the new relationship you formed with your readers). There's no single formula when it comes to email newsletter frequency.
Another hot episode with a Copy Chief member, AJ Silvers. He's here to help you discover how to make your sales copy more engaging and effective in boosting the bottom line using flash fiction principles.
Learn what "flash fiction" means and how to use it in the name of higher conversions.
Melanie Saladino is going to share some common roadblocks aspiring copywriters face and how to overcome them using her and Kevin’s advice.
Patty and Pam are rocking today's episode. This dynamic duo will show you exactly how to understand your target market at a deeper level and give them what they really want (and not what you think they want).
Today, we're getting personal. I’ll share my biggest lessons while I was away and you'll discover how you can get the most out of your travel (especially if you’ve got a family to take care of).
Today's a hot episode with Kev Kaye from GrowthBOKs. You’ll learn how to save a massive amount of time and money by separating ideas worth investing in from the duds and time sucks.
Get Kev’s method for cutting through the mental clutter and finding the money-making ideas
In this episode, you’ll learn how to turn your expertise into an emotional experience your readers can’t resist reading about using Aaron Crocker's 5 rules for high-converting lead magnets.
Aaron Carter pulls back the curtain on how to turn a “fitness report” into a high converting lead magnet. You’ll also see how the language of “emotions” morphs into stories that influence your readers to take action. Learn how to take your lead magnet past the surface clutter and into the depths of your prospect’s deepest desires and fears.
Today, Nate Dye will teach you how to validate big ideas (using what we call “The Lean Ask”) so you can hit the ground running with a quiz funnel that’s actually worth investing the time, energy, and money into.
In this episode, A/B split test specialist Allison Carpio will show us what split testing is, how you can get started with testing, and ways to get real results with it in your marketing.
By the end of this episode, you’ll know exactly how to use it for higher conversions and all the possibilities it opens up for your business.
Jonathan and I talk about good (and bad) ways to get yourself on a podcast. We dug up some insights on how to plan your outreach strategy, so you don’t end up disrespecting anyone you’re reaching out to.
Abbey Woodcock and KC Baney are here to talk about productivity and how to better manage distractions in your life. You'll also learn how to use productivity to 10x your writing.
Today, Abbey and Kevin help businesses owners understand what to look for when hiring a copywriter, plus how to overcome the anxieties of reaching out to a copywriter. You’ll also learn (if you’re a freelance copywriter) how to make it easier for clients to choose you...
In this episode, Scott McKinstry will teach you how to write a killer story opener using advanced story tactics. He shares the underlying principles behind how story openers work, plus live examples of how this “old” formula is used in modern shows like Homeland and Walking Dead.
In today’s episode, we’re going in depth with the 5 elements that make up a successful retail brand launch. Mike also shares highly actionable information -- like the email launch sequence and custom landing page that made the difference with engagement. Listen to all 5 elements of this launch and how you can use in your business.
You’ll get to learn what Producer Jonathan’s life is like now, and the breakdown of how his “structured” days have turned upside down. Kevin Rogers also shares what he's been up to. After 10 years of leaving the comic days behind, he made a decision to go back into stand up. Only this time as an evolved direct response stand up comedian.
Bringing back Ross O'Lachlainn on the show to talk about productivity and how to better manage distractions in your life. You'll also learn how to use productivity to 10x your writing.
Special episode today with that man, Max Rouzier on race relations - how to talk about someone's identity (without offending them), why remaining silent is worst than saying something, and more...
Today's episode is specifically targeted for freelancers. Listen to learn the counterintuitive move every freelancer needs to make if they want to get more business in their life.
In today’s episode, Kevin Rogers takes you through the backstory of why he decided to promote (for the 2nd time ever) someone else’s product. In this episode, you'll hear Kevin's 3 biggest lessons learned competing with other marketers with 10x his list size and how he still managed to make the top ten.
In this episode, Jonathan Rivera finally sought out USP Master, Ross O'Lochlainn, to help create the reason why his ideal clients should listen to The Podcast Factory show rather than any other show.
Listen to the 2nd part of the 7 stories every promo needs to be successful with Henry Bingaman.
Listen to the 7 stories every promo needs to be successful with Henry Bingaman.
How to write catchy taglines (and say it quickly under pressure) with Angie Colee.